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Email Design

Social-inspired

Little Ember photo post

A bakery's Saturday tray sent as a photo post: profile row, square photo, likes, caption and comments, with ordering one tap away.

Start from this designOpens the project form with this design noted.
From
Little Ember Bakehouse
Subject line
Saturday's tray is out of the oven
Preview text
Cardamom buns, hazelnut tarts and the first plum galettes.
Open the HTML
Little Ember Bakehouse · Saturday's tray is out of the oven

What’s in it

  1. 01Profile header with avatar and place
  2. 02Square photo
  3. 03Action row and like count
  4. 04Caption with hashtags and comments
  5. 05Order link

How it stays email-safe

  • Avatar and icons are text and table cells, not images
  • Engagement numbers are part of the design, set per send
  • Table layout, 600px wide, with Outlook ghost tables
  • Inline styles, with media queries only as an extra
  • Buttons with VML fallbacks for Outlook on Windows
  • Images with width, height and alt text
  • No scripts, forms or embedded video

One of many directions in Email Design: exploring what’s possible when email meets creativity.

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